Everyware: Collect Payments Fast With Pay-By-Text

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Larry Talley, CEO & Founder

In today's world, where people are constantly glued to their mobile phones, businesses have started opting for text messaging solutions to better connect with their customers. Similarly, consumer preferences are moving beyond receiving bills in the mail and spam in their inbox regarding overdue membership fees. Businesses are being forced to evolve and be able to supply customers with a direct link to make payments conveniently on their mobile phones, through text messages. Everyware is turning this vision into reality, by utilizing its Pay-By-Text solution to enhance customer service and streamline payment processing, with two-way text messaging. With the mission of making payments faster for merchants and easier for consumers, Everyware enables merchants to offer consumers a secure way to pay. Merchants can collect payments quickly by texting an invoice, while consumers can conveniently pay anywhere and at anytime. From repaying loans to paying rent, transactions are now effortless, as opposed to logging into a website or calling a toll free number to wait on hold. “Our platform connects buyers and sellers by sending secure click-to-purchase links, text receipts, and bill reminders to make payments easy. Our unique integrated platform combines text messaging and payments to offer an easy way to boost revenue and improve customer service for merchants,” says Larry Talley, CEO and founder, Everyware.

Clients can easily establish a merchant account for payments and start using their two-way text communication system by simply logging into Everyware’s web-based portal. Businesses are assigned a dedicated messaging number to start texting and manage payments. Since merchants don’t need to install an App, clients can quickly signup within minutes with their instant onboarding.

Our unique integrated platform combines text messaging and payments to offer an easy way to boost revenue and improve customer service for merchants

The platform sends automated text receipts after every purchase to authorize and validate the payment. This text message opens up two-way communication and mitigates risk by allowing customers to text back with questions or concerns. Everyware’s scalable communication platform provides an easy payment integration layered with add-ons to deliver quicker service, reduce costs, and provide higher levels of customer service.

Collecting payments fast, with two-way text messaging, drives customer engagement and is the key to success. “Being able to merge the ability to provide customer service and collect payments creates tremendous value for businesses as it saves time calling and uses less resources,” says Talley. Customers can communicate with the sellers simultaneously while reducing hold times to keep customers happy. Using marketing as customer service, clients can upsell and cross sell products. For example, a hotel can text the guest prior to arrival to upgrade their room for an additional amount with a simple text. To ensure the highest level of security, they are PCI and HIPAA compliant.

Everyware offers the best option for collecting payments for a wide array of organizations, including NGOs and Healthcare offices. The company recently collaborated with a large medical company whose monthly revenue is $15 million dollars in medical billing, generally handled with numerous statements and invoices sent through the mail. With the Pay-By-Text solution, a medical company can reduce the number of statements being mailed and collect money faster. Everyware shortens the time it takes to receive an invoice in the mail and makes collecting payments from 30 – 60 days to an instant response.

Their communication platform is expanding soon to offer payment processing to support international clients. Additionally, by integrating with other chat platforms like WhatsApp or Facebook Messenger, the company will open up new avenues for collecting payments and driving customer engagement.

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Company
Everyware

Headquarters
Austin, TX

Management
Larry Talley, CEO & Founder

Description
With the mission of making payments faster for merchants and easier for consumers, Everyware enables merchants to offer consumers a secure way to pay. Merchants can collect payments quickly by texting an invoice, while consumers can conveniently pay anywhere and anytime. From repaying loans to paying rent, transactions are now effortless, as opposed to logging into a website or calling a toll free number to wait on hold. Clients can easily establish a merchant account for payments and starting using their two-way text communication system by simply logging into Everyware’s web-based portal. Businesses are assigned a dedicated messaging number to start texting and manage payments

Everyware News

Everyware® Reveals Pharmacy Digital Payment Experience Statistics and Trends Since the Pandemic Hit

AUSTIN, TX - Everyware, a leading contactless payments and customer engagement solutions company in the U.S., is streamlining the pharmacy digital experience for customers and physicians. Now more than ever, pharmacies are modernizing their patient engagement strategies by integrating text payment and two-way messaging solutions since the consumer demand for touchless digital services is at an all-time high. Everywares pharmacy clients saw an average between 40-60% Pay by Text conversion rate, a figure which has steadily increased each month this year, implying a rise in consumers comfort with text-based service or perhaps a rise in companies text service delivery confidence and skill.

While the need for efficient customer engagement and contactless payment technology is not new to pharmacies, Everyware is seeing more retail pharmacies incorporate text-based messaging and invoicing solutions to meet consumer demand and the rising strain on pharmacy teams since the pandemic. Over the last three months, Everyware has onboarded over 30+ new accounts, numerous new enhancements and two new, large pharmacy management platforms to launch by the holidays.

Seeing the uptick in pharmacy adoption of Everyware services means they're seeing the added value of Pay by Text and two-way messaging, said Everyware Founder and CEO Larry Talley. Our pharmacy clients are now ahead of the contactless technology curve and were proud to have helped them get there.

Adoption of text messaging and text-based invoice payment by pharmacy customers is on the rise. Everyware tracks its Pay by Text link clicks, completed payments originating from text invoices, and message response rates to showcase the platforms effectiveness. Invoice links texted to pharmacy customers were clicked on and used to complete payments for between 60-78% of pharmacy customers using Everyware.

Additionally, a pharmacy client launched Everywares auto refill and prescription shipping text updates last Spring and within the first two weeks, the pharmacy engaged with over 8,400 patients which represented 30% of their initial customer base. 20% of the text replies were insurance or address verifications. Patients adopted this communication method so quickly that soon after the launch, the client implemented text automation to streamline the experience and drove a higher level of customer service.

Another online retail pharmacy powered by Everyware saw an 80% successful Pay by Text transaction rate within the first week of launching auto RX refill text alerts with the option to pay for orders by text message invoice links. Some customers opted not to pay for their orders by text message for various reasons but still replied to the pharmacy teams text messages with record update requests, medication consult requests or questions about pricing or insurance; proving text messaging is the ultimate choice in customer communications.

By studying pharmacy client activity trends, the Everyware team developed a set of evidence-based best practices for harnessing Pay by Text and pharmacy customer messaging. The best time of day to send Pay by Text links to pharmacy customers that yield the highest click and pay rate is 2 p.m. on weekdays.

Everyware intentionally designed Pay by Text so patients do not need to download a mobile app or log into a portal. It is HIPAA secure, PCI certified and conveniently contactless, which keeps everyone and their data safe. Automated text messages can easily be setup to alert patients to refill, recalls, and information regarding medications in an extremely useful feature for pharmacies.